Search Engine Optimization For Beginners Starts Here.  Yes You Can!

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Search engine optimization for beginners might sound like another “guru” title, but trust me – you’re going to want to keep reading. SEO can sound a little foreign or scary, but don’t worry!  We can help with a few simple points on search engine optimization for beginners. It’s not difficult when you know how.

Do you have a website or a blog? You should look into developing an efficient search engine optimization campaign. Read this article to learn more about search engine optimization for beginners.

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Simple Navigation

Organize your website or your blog so your visitors can navigate it easily. Divide your content on different pages and create some links to help your visitors navigate from one page to the other. Your articles should contain links to more similar content and you should also use site-wide links to direct your visitors to your most important pages, for instance by creating a menu or adding some banners to draw attention to your latest product or discount.

All your links should be placed in visible places and your anchor text should be optimized with strong keywords.

Keywords

Choose up to five strong keyword phrases for your site or blog and some more secondary keywords if you need to. You should use Google Ads to find out how popular certain keywords are. Choose keywords your potential customers would use to look up your products or information on your industry.

You should include your keywords in your titles, the meta tags and description of your pages and in the body of your articles, but keep in mind that your keywords will be more noticeable if they appear in your titles and your different tags. Some keywords might not remain popular for very long; you should stay up to date with new trends and update your keywords if you need to.

Keep it simple

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You can design your site so your content is easier to analyze and index. Optimize your design by keeping it simple and avoiding unnecessary lines of code. You should create basic pages with HTML and add a CSS sheet for your design. Use a simple color pattern instead of a picture for your background and text for your header rather than a banner so search engine spiders can analyze this content.

You should also avoid using Flash, Java script, videos and a lot of images since these elements cannot be interpreted unless you describe them with some tags and keywords. In fact, when we begin creating a few tips for search engine optimization for beginners, talking about what to avoid doing can easily be just as important as talking about what you should do.

Alt Text

When you do use images, be sure to add alt text to your image code.  Alt text describes the image in some way so that it makes sense for someone browsing with images turned off, or using text to voice for the visually impaired.  This is a critical part of search engine optimization for beginners that is most often overlooked. But why should the SEO pros know all the secrets?

Back links

You need to draw visitors and search engine spiders to your site or blog by creating some back-

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links to your content. Contact bloggers and webmasters who have a similar audience and offer to feature their content if they agree to sharing links to your articles. You should also be able to place links on your social media profiles, message boards and article directories. If you focus on writing quality content, Internet users will share links to your articles.

Keep in mind that your back-links will draw traffic as long as they remain visible, but eventually, the pages where they are located will not get as many visitors as they used to. You should share back-links to these pages to keep your own links active.

Develop an efficient campaign

These tips on search engine optimization for beginners should help you develop an efficient campaign. Monitor your results and remember that you will constantly need to update and improve your search engine optimization campaign if you want your site to be successful.

Will “Search Engine Optimization for Beginners” help you get going? Have you already implemented a strategy for your website? Please tell us about it in the comments, below. Don’t forget to leave your link!

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